Briefs

The Mission: When Blade and Blue created the knit underwear styles, there were two sacred ideas: First, they must feel luxurious, unlike anything else you have ever worn. Second.....Well, let's be honest, they want you to feel really sexy when you put these on.

Made in USA:  Blade+Blue remains committed to the tradition of American manufacturing. Expert USA craftsmanship was used in every phase of this garment's production. The superior-grade fabric used to make these briefs was knitted in here California. In fact, the Supima Cotton used in the blend was actually grown in the USA. We then custom dyed the fabric and cut & sewed each piece about 30 minutes from my workspace in San Francisco. Even the label was made here in the Bay Area.

The Fabric: There is no reason why men's underwear can't feel luxurious. Yet so many brands feel thick & 'intrusive'. It took two years to develop this unique fabric that is going to make you feel like a million bucks.

• 47% SUPIMA COTTON: Grown in the USA, an extra long staple fiber makes Supima twice as strong as other cottons. These need to last!

• 47% MICRO MODAL: Derived from bamboo, this fabric is going to change the way you think of underwear. It is so light & soft that you barely know it is there. I hesitate to use the word 'silky' but man, is this fabric SMOOTH! As a bonus prize, the Micro Modal contains moisture wicking properties to help keep you dry & comfy.

• 6% LYCRA: The icing on the cake here is the lycra. The added lycra allows the fabric to stretch and mold to your body. As you move, the lycra is going to make the fabric work with your body, not against it.

Can you even imagine going back to thick 100% cotton underwear again?

A Note From The Creator: My biggest challenge when creating these shapes was making sure they were sexy but without making you look like a go-go dancer! 

I will be honest, I have never been a brief man... until now. And now I can't get enough!

My favorite detail of this brief is the way the front is sculpted. Your eye is led to the frame created by the royal blue contrast stitching. It is just the right amount of sexy.

And do I have to mention how great the booty looks in these briefs? 

Sizing: S = 29-31   M = 32-33   L = 34-35   XL = 36