The Normal Brand

This double brushed flannel is the step up in your layering game. Comes in bold plaids for your statement look this fall.

This staple hoodie is luxuriously soft and comfortable and is the slightly lighter relative to the Puremeso Hoodie. Throw it on after a workout or just as your comfy go-to lazy day piece.

Easy to pack, crazy comfortable, and pairs with anything-- this jacket is a fall must-have, and will quickly become your out-the-door go-to.

This hoodie is the more laid-back, casual brother of the Puremeso Hoodie. The soft Puremeso fabric says "comfort," and the contrast stripes at the shoulder seams screams "retro." Pair it with Normal Jeans for a comfortable errand running duo, or with swea

For those days when you need to beat the chill. Tonal branding embroidery elevates this sleek, cozy jacket to the next level.

We wanted a pant that can get beat up, but will always keep you comfortable. The stretch allows the pant to move with you, and we washed them down to make it your most comfortable rugged pant. The fit allows room through the thigh with a slight taper at t

Our pique is a slub, lightweight, washed breathable fabric. This quarter zip is the perfect layering piece. Just wait until you feel it.

Our pique is a slub, lightweight, washed breathable fabric. This shirt is the perfect summer shirt and is offered in staple colors and even stripes for all your summer days.

Inspired by classic hunting jackets, this jacket is lined with one of our best plaids and is washed down to make it your most comfortable piece of outerwear. We also gave it functional pockets, because you asked for it.

A red, white, and blue flannel with just the right amount for bushing for a soft handfeel. A classic flannel look.

This midweight flannel has all the makings of a fall favorite. We gave it double pockets and designed it to be worn buttoned up or completely undone for a casual look.

Your new office-to-bar shirt. Cool colors, conservative pattern, and a soft wash. This shirt was named after our Director of Operations, Stephen, and he loves them.